How being authentic will directly impact your bottom line!

Authenticity has become a mainstream theme. Maybe it’s a side-effect of social media fueled pressure for perfection. Maybe we’ve simply come to a point where we realize that the only sustainable strategy – both in life and in business – is being our true selves. Because when we are, amazing things happen! The definition of authenticity is: “Not false or copied; genuine; real, representing one’s true nature or beliefs; true to oneself” Honesty, open-mindedness and integrity are key traits of an authentic person. These characteristics can be translated into actions such as: Speaking the truth, honoring [...]